The impact of organic cosmetics on the beauty industry has been enormous. We’ve seen a slew of new businesses emerge in recent years with labels like “clean beauty,” “natural,” and “sustainable”—a testament to how far the clean movement has progressed, given that these same goods were formerly deemed “crunchy” or consigned to the dusty bottom shelf.
It’s partially due to the fact that we’re getting more discriminating and well-informed about what constitutes beautiful. But it’s also because of a few trailblazing businesses that have taught the rest of the industry how to do it well. And, much as in the realm of non-natural beauty, several brands do it superior to others. We’ve rounded up the top 4 clean and organic cosmetics companies other than Amanda Jo of Organic Bunny, that don’t skimp on quality in exchange for a natural ingredients list.
Based in Portland, Oregon Alima Pure was founded in 2004 and has since evolved into an even more ingredient- and environment-conscious company. Its ingredient honesty is refreshing — the firm maintains a dictionary of what it uses and why on its website, including plainly stating the four synthetic chemicals it has let into its otherwise natural formulations.
To protect natural components, benzyl alcohol is utilised as a paraben substitute. Alima Pure Pressed Foundation is a fan favourite, receiving high praise for both its formula (which includes evening primrose and argan oils) and its waste-reducing reusable compact.
The ingredients allowed in this clean cosmetic brand’s beautiful, Instagram-worthy products are strictly regulated. Everything in the collection is vegan and cruelty-free, with no gluten, parabens, phthalates, sulphates, or synthetic scents.
Many of the items are multi-purpose. “Our minimalistic colour selection allows women to create a completed appearance with fewer items… promoting a movement to reduce, minimise, and simplify,” according to their website. Each compact is weighty and velvety in the palm of your hand, and it’s also stunning.
Rituel De Fille
A clean cosmetics business headquartered in Los Angeles, knows how to produce a seductive radiance. Their cult-favorite highlighters, for example, leave a supernatural-looking sheen on the skin that will make passers-by give a double-take.
This business, founded by three sisters, utilises the power of natural ingredients to create pigment-rich cosmetics that can be used nearly everywhere. On their website, the sisters explain, “We treat our formulation like potion-making.”
To put it another way, you can trust that each product has been carefully created, is totally natural, and has only a few components.
Each Kosas product is formulated with active botanicals and blended with safe synthetics, resulting in luxurious formulations, gorgeous pigments that flatter a wide range of skin tones, and a finished product that looks as wonderful as it feels.
The gorgeous face duos come in cream and powder formulations, and each one has a blush and an illuminator that work together to enhance your face’s brightness and shine.
It’s easy to become lost in the realm of natural and organic skincare. Many companies advertise their products as “non-toxic,” “green,” and/or “clean,” yet these phrases have no meaning because the FDA does not regulate them. Shock and amazement, to be sure.
That’s not to suggest that everything you see on the label of your favourite product is a lie; it just means that when it comes to choosing natural and organic skincare, you need to conduct your own research or try organic bunny natural products.
They’re all from well-known companies that collaborate with third-party certification organisations (such as the USDA, COSMOS, and ECOCERT) to guarantee that everything from their packing to their ingredients is safe for your skin and the environment.